# Brand Guidelines: Brand Identity Video

An 18-second identity film with a geometric mark, a sliding color palette, kinetic type specimens, object photography and a closing wordmark. Use this video template in Subclip or copy its code for Claude.

Canonical URL: https://www.subclip.app/motion-graphics-templates/remotion/brand-guidelines

Preview video: https://subclipweb.subclip.app/motion-graphics-templates/v1/previews/motion-template-remotion-remocn-brand-guidelines.mp4?v=36a2dea156

An editorial brand film for a fictional studio, Form Study, that walks through its mark, palette, typography and photography.

- Framework: Remotion
- Category: Full Videos
- Duration: 18 s
- Aspect ratio: 16:9 landscape
- Code: Get the code (free sign-in): https://www.subclip.app/motion-graphics-templates/remotion/brand-guidelines

An architectural mark opens the film for the fictional object studio "Form Study" and leads into a sliding palette of terracotta, graphite, stone and paper. A type specimen types and deletes lines such as "Material matters." and "Keep it simple." while it switches styles, and still-life photographs and brand posters move through a layered collage. Three flipping tiles become "Make / Ideas / Real." before the wordmark resolves back into the mark. It runs about 18 seconds.

You can change the brand name and the accent color, and turn on reduced motion for static layouts, plus playback speed and background. Use it to present a new brand identity, open a pitch to a client, show a studio's style in a portfolio or launch a rebrand.

## Use it for

- Brand identity presentations
- Client pitch openers
- Studio portfolio videos
- Rebrand launches

## What you can change

- `speed`: Playback speed (Number)
- `brandName`: Brand name (Text)
- `accentColor`: Accent color (Color)
- `reducedMotion`: Reduced motion (On or off)
- `stageBackground`: Background around the scene (Text)

## How to use this template

1. Download Subclip for Mac or Windows. Every template on this page comes pre-installed.
2. Open the Templates panel, pick Brand Guidelines and drop it on your timeline.
3. Change the text, colors and timing in the layer settings, or ask the AI agent to edit it for you.
4. Export your video, or download the code to use the template in your own project.

Built on Brand Guidelines from remocn: https://remocn.dev